Twitter is one of the newest social media websites on the internet, giving bloggers and other internet users a completely new way to communicate with one another. Twitter is all about micro blogging, or communicating through small, quick spurts of content. Anyone who knows how to benefit from regular blogging formats can also find advantages in using Twitter, which offers the same benefits of blogging but in a quicker and more bite sized format. Here are ten tips for effectively marketing on twitter.

1 – First and foremost, you need to know the difference between posting often and spamming. You do not want to spam Twitter. Instead, you are going to want to post meaningful, relevant and readable content that your subscribers are going to look forward to. Spamming is the ultimate mistake that many twitter marketers end up making early on in their marketing endeavors. Twitter is a social network, not a medium for spamming, and if you overwhelm your readers with spam, no one will stop by anymore. It may be tempting to spam, but you will never benefit from it, so do not waste your time.

2 – Know what you intend to promote when you start posting on Twitter. This is absolutely paramount when it comes to understanding how to get the most out of twitter marketing in order to drive business to your website or your door. If you know your product well, and you understand what it is going to take to market it, then you are already a step ahead of everyone else, and this is a really good place for you to be.

3 – It is vital that you know what kind of information you need to put out there, both when you’re writing your own Tweets and when you are responding to the messages of others. When you have a planned out routine for how you will communicate with other businesses online, you will be more successful with Twitter and those who you communicate with on the service.

4 – One of the greatest boosts to your Twitter marketing endeavor will be to learn how to communicate effectively on Twitter. You can use twitter as a medium for conversation, but only if you know how to communicate effectively with those who are reading your Twitter feed.

5 – In order to get the most out of your Twitter marketing endeavor, it is vital that you learn how to participate in the community, communicating properly in the process. Twitter is largely a community based social networking site, so while you may be blogging on the site for your own business purposes, you will not get anywhere unless you are willing to participate in the conversation, communicating with other businesses, consumers and other individuals as well to get the word out about your business and to share something of yourself with the rest of the community.

6 – Make the most out of your account. Create a profile page with a picture and some information about your company. This allows the people who are reading your Twitter feed to get to know you better, which is what social networking sites like Twitter are really all about. The more your readers are able to get to know you, the more likely they will return time and time again to see what you are writing about.

7 – Have a plan going in, if you want to get the most out of your Twitter endeavor. Do some research and get to know what Twitter is really all about before you start posting on your own. Devise a basic outline for posting, and once you have a good solid plan you can get started. The better planned out your endeavor is, the more you will be able to benefit from marketing your business, product or service through Twitter.

8 – Avoid over promoting your product. While you can and should post about your product or service in your twitter posts, do not make this the sole focus of your Twitter account. Post all kinds of relevant information about your company, your products, the industry and anything else that is relevant, rather than overwhelming your readers with posts on a single topic. If you’re selling a product and using Twitter to accomplish it, your readers will expect some marketing and product promotion, but you must take absolute care not to overwhelm them with it if you want your readers to continue following your Twitter feed.

9 – Facilitate conversation! Nobody said Twitter had to be all about sharing information; you can also facilitate conversation by asking questions. Take polls, ask thoughtful questions and come up with other unique ways to get your readers to respond to you in order to better market yourself on Twitter. Conversation is an important part of marketing your company through Twitter, so get your readers talking by asking smart questions in search of smart answers.

10 – Follow relevant Twitter feeds. When you “follow” a new Twitter feed, the owner of that feed is notified. By notifying Twitter feed authors that you’re reading them, you are cluing them in to your existence, which will build traffic for your own marketing campaign as well.

Follow these ten basic strategies for improving your marketing effort on Twitter and you will notice a big difference in how much traffic Twitter can bring to your business. Marketing on Twitter is not difficult, but there are some basic rules that you need to follow if you want to be successful in such an endeavor. Whether you are selling a product or a service, or just trying to gain attention for your web presence, Twitter is an advantageous way to attract interest in who you are and what your company is all about.

Backlink is one of the Chargeless and accepted means to allure added visitors to your website. You can not avoid the accent of backlink because it will addition up your website baronial in chase agent and accomplish absolute visitors to your website! It’s a “one bean hitting two birds” address in the Chinese proverb!

Backlink Top tips 1: Structure your comment/signature appropriately!

What is the comment/signature you put it everywhere? Is it article like:

a) Please appointment my website

b) For added information, attentive visit…

c) Bang it now!!!

If your comment/signature is structured in such way, you are not utilizing you’re the backlinks account to the maximum!

Why? Because it artlessly acquaint the chase agent it’s your website domain, on top of that, it contains no added information! The best adapted backlink should be structured application Anchor Text with your keyword!

Do you see the aberration here? It tells the chase agent what is contains in your website by the best keyword you assigned! On top of this, you can alike explain your website agreeable to the animal clairvoyant instantly!

Backlink Top tips 2: Leave your animadversion at your alcove blog!

People adulation their blog to be commented! Especially it’s a positive, effective and amorous comment! Personally, I adulation it to the maximum! You should acquisition your alcove blog and leave abundant animadversion on their blog, calm with your website link! It’s the acute point. All your animadversion charge be complemented with your website link. If the blog columnist adulation your comment, you can be abiding that he/she will absolutely bang on your articulation and pay a appointment to your website! And it’s breadth the brawl starts rolling on! On top of this, back addition apprehend the comments, your articulation will be clicked as well! Artlessly blazon your keywords blog in the chase agent and you will get lots of blog for you to body up your chargeless backlink!

Backlink Top tips 3: Leave your signature at your alcove forum!

Curiosity drives bodies crazy in forum! You should leave your eye addictive yet alluringly structured signature at your alcove appointment to burn the clairvoyant curiosity! Once you burn their senses, they will agilely bang on your articulation to apperceive added about your content! For example, instead of autograph your signature as: “Dog aliment for your pet”, you can restructure it to “Your dog loves this food!” Can you see a simple aberration in your signature will accomplish bodies feel analytical and accept the admiration to appointment your website?

Backlink Top tips 4: Get bodies Blunder aloft your website!

Have you heard of blunder aloft website? It’s a acclaimed website with millions of users barrier acceptable website around. You can annals as a chargeless affiliate and ask bodies to blunder aloft your website. A acceptable blunder will leave a acceptable point to your website and the acceptance of your website will be acclaimed appropriately to the breadth of focus. Take a attending at the website, Blunder Upon.

Backlink architecture Top tips 5: Leave your links at the online association network!

Yes, if you are a affiliate of any online community, such as Friendster, Myspace and Facebook, you can column your website articulation in by abrogation comments at added accompany contour or accomplish advertisement on your own profile. This will helps although I will not say the aftereffect is abundant as those association are added for adorning instead of business purpose Except Yuwie. Because Yuwie congenital allurement arrangement to the member, you could acquisition some absorbing affiliate there for any business deal.

Social Networking, as of now, is still about new, at atomic as far as actuality a apparatus for breeding website traffic. That is anon activity to change…in a big way.

Everyone is alpha to learn, if they do not already know, that networking and adorning on the internet are adequate added and added acute to online success. Since the internet is so abstract (no face to face interaction) aloof by advantage of what it is, it has become analytical that website / business owners “virtually socialize” via the assorted agency accessible today,and added and added are adequate available. I anticipate I apprehend of one or two fresh amusing networks advancing online about every added day now.

I am abiding you accept additionally noticed the beachcomber of videos on the internet now and I do not beggarly aloof the funny videos you see on YouTube or abroad but the abounding that website owners put out. Again that adds to the recognizability of the being and makes the alternation with them added personable. You get a activity of alive them and that is what it is all about.

Social networking is now added a agency for bodies to collaborate on a abundant added claimed akin than was accessible before. Amusing communities abound now and action the befalling to advance relationships with customers, approaching customers, aeon and abundant more. They can be absolutely addictive additionally as they are a lot of fun to be a allotment of. Be accurate of the time agency as you could decay a lot of time in these communities additionally and let go of what you’re declared to be absorption on.

How abundant is it that you can now collaborate with bodies and, in accomplishing so accomplish cartage for your website. As with all means to accomplish cartage you charge be able to action advantageous agreeable that bodies are attractive for or defective to advance some breadth of their lives. My drillmaster and coach consistently says that Agreeable = Traffic, about it is key to accept accordant agreeable which will drive targeted cartage to your website. This is what will advice to accomplish your business a success.

With these amusing networking sites it is important to aloof be “you”, not somebody else. This is a basal yet important aspect for the success of application these forums to advance relationships. Bodies like to do business with bodies so do not adumbrate abaft your business’s name or pretend to be addition that you are not. While the internet is and seems huge, mistakes like this will usually be apparent and could ruin all of your efforts.

Using amusing sites is benign for a cardinal of reasons. It allows you to get your name out there and become recognizable. It is awful recommended that you put an absolute account of yourself, area possible, as this artlessly makes you added relatable rather than some all-encompassing account / avatar that the armpit provides. It acutely additionally makes you added recognizable.

Whether you accept your own articles or advance addition else’s articles as an affiliate, it is adequate and acceptable to accommodate your promotions in your networking efforts.

You are acquisitive to accretion the assurance of and body relationships with people. It is actual important that you participate actively in these communities so that you become accepted and body your believability as an able in your field. It is basically the aforementioned affair that is done by blogging.

Personally, until I begin out about the amusing communities I anticipation that Blogging was the alone way online to collaborate with others, except for forums. As a blogger you can apprentice from your blog visitor’s comments about their apropos and questions and needs. Some marketers accept absolutely got account for articles from this. Bodies allowance people, a abundant abnormality don’t you think?

Other appropriate means of amusing networking are announcement in altered forums and authoritative comments on blogs yourself.

Wishing you success and fun as you analyze the amusing networking communities out there on the internet. Perhaps our paths will additionally cantankerous at one of these communities.

176 blog directories and RSS directories you can submit to :

• Yahoo! – http://www.yahoo.com
  Open Directory – http://dmoz.org
  Moreover – http://w.moreover.com/
  Syndic8 – http://www.syndic8.com/
  Newisfree – http://www.newsisfree.com
  NewsKnowledge – http://www.newsknowledge.com
  Guardian Weblog Guide – http://www.guardian.co.uk/weblog
  Genecast News Service – http://www.genecast.com
  Technorati – http://www.technorati.com
  Daypop – http://www.daypop.com
  Feedster – http://www.feedster.com
  Bloglines – http://www.bloglines.com
  Blogdex – http://blogdex.net
  Topix.net – http://www.topix.net
  Popdex – http://www.popdex.com
  BlogCritics.org – http://blogcritics.org
  Blogstreet – http://www.blogstreet.com
  Blogwise – http://www.blogwise.com
  BoingBoing – http://boingboing.net
• Blog Advance – http://blogadvance.com
  Industry Blogs – http://www.industry-blogs.com
  Best of the Web Blogs – http://blogs.botw.org
  All-Blogs.net – http://www.all-blogs.net
  Answers.com – http://www.answers.com
  gabbr.com – http://gabbr.com
  Blog-Watch.com – http://www.blog-watch.com
  Blog Resource – http://resource.oflaherty.dk
  Globe of Blog – http://www.globeofblogs.com
  BlogCode.com – http://www.blogcode.com
  Blogmopolis – http://www.blogmopolis.com
  Sphere – http://www.sphere.com
  Ask.com Blogs and Feeds – http://www.ask.com/
  Gnoos – http://www.gnoos.com
  Bloggeries – http://www.bloggeries.com
  Blog Soldiers – http://www.blogsoldiers.com
  About.com – http://weblogs.about.com/mlibrary.htm
• Blogfuse – http://www.blogfuse.com/directory
  ExploreBlogs.com – http://www.exploreblogs.com
  BlogsbyWomen – http://blogsbywomen.org
  Feedminer – http://www.feedminer.com
  RSS-Feed – http://www.rss-feed.org
  Feednation – http://www.feednation.com
  Feeds2Read – http://feeds2read.net
  FeedPub – http://www.feedpub.com
  Blogoriffic – http://blogoriffic.com
  FeedPark – http://www.feedpark.com
  The House of Blogs – http://www.thehouseofblogs.com/en
  FindingBlog – http://findingblog.com
  Blog Top Sites – http://www.blogtopsites.com
  Google Blog Search – http://blogsearch.google.com
  Blogsweet – http://www.blogsweet.com
  BlogFlux Directory – http://dir.blogflux.com
  TheVital.Net – http://www.thevital.net
  5 Star Blogs – http://www.5starblogs.com
  Bulletize – http://www.bulletize.com
  RSSMad – http://www.rssmad.com
  blogBunch – http://www.blogbunch.com
  FeedShot – http://feedshot.com
  BlogBiB – http://www.blogbib.com
  XSNews – http://www.newsxs.com
  RSSReader – http://www.rssreader.nl
  FeedsFarm – http://www.feedsfarm.com
  NGOID News Network – http://ngoid.sourceforge.net
  BlogExplosion – http://blogexplosion.com
  Blogion.com – http://www.blogion.com
  Blogazoo – http://www.blogazoo.com
  Blog Directory Submit – http://www.blog-directory-submit.com
  BlogMighty – http://www.blogmighty.com
  Blog Search – http://www.blog-search.com
  BlogXchange.us – http://www.blogxchange.us
  Flookie – http://www.flookie.net
• Wil’s Domain – http://www.wilsdomain.com/blogs
  Deskfeeds – http://www.deskfeeds.com
  Weblog Directory – http://www.yourwebloghere.com
  Blog Universe – http://www.bloguniverse.com
  Postami – http://www.postami.com
  Shas3 – http://www.shas3.com
  CompleteRSS – http://www.completerss.com/Search.aspx
  News Feed Directories – http://www.news-feeds.org/index.php
  MyMSN RSS Directory – http://my.msn.com
  The Feed Directory – http://www.thefeeddirectory.com
  EveryFeed.com – http://www.everyfeed.com
  Blogrankings – http://www.blogrankings.com
  Bloghub – http://www.bloghub.com
  Newzfire – http://www.newzfire.com
  The Nooked RSS Directory – http://dir.nooked.com/home.dir
  Rss Feeds Directory – http://rss-feeds-directory.com/directory/
  Read A Blog – http://www.readablog.com/default.aspx
  Feeds4all – http://www.feeds4all.nl
  Plazoo – http://www.plazoo.com
  Feed24 – http://www.feed24.com/
  RSS Feeds – http://www.rssfeeds.com
  Feedmap.net (BlogMap) – http://www.feedmap.net/BlogMap/
  RSS Network – http://www.rss-network.com
  IceRocket – http://www.icerocket.com
  Bloggernity – http://www.bloggernity.com
  Blogs for Small Business Directory – http://www.blogsforsmallbusiness.com
  Chordata: RSS & Atom Feeds Index – http://chordata.geckotribe.com
  NewzAlert Publisher Center – http://www.newzalert.com/AuthorCenter
  BlogCatalog – http://www.blogcatalog.com
  Bloggerfind – http://www.bloggerfind.com
  Redtram – http://www.redtram.com
  FindRSS – http://www.findRSS.net
  RSS Locator – http://www.rss-locator.com
  FeedCat – http://www.feedcat.net
  RateItAll – http://www.rateitall.com
• 2RSS – http://www.2rss.com
  WeBlogALot – http://www.weblogalot.com
  Globe of Blogs – http://www.globeofblogs.com
  Open Weblog Directory – http://www.weblogs.nu
  Blogtree – http://www.blogtree.com
  Bloguniverse – http://www.bloguniverse.com
  TTLB Blogosphere Ecosystem – http://www.truthlaidbear.com
  Memigo – http://memigo.com
  BlogHop – http://www.bloghop.com
  XSNews – http://www.newsxs.com
  RSSReader – http://www.rssreader.nl
  FeedsFarm – http://www.feedsfarm.com
  NGOID News Network – http://ngoid.sourceforge.net
  Blogarama – http://www.blogarama.com
  Contents Matter – http://www.contentsmatter.com
  PubSub – http://www.pubsub.com
  Bloogz – http://www.bloogz.com
  Blogz – http://www.sarthak.net/blogz
  BlogMatcher – http://blogmatcher.com
  Scripting.com – http://feeds.scripting.com
  Columbia Newsblaster – http://www1.cs.columbia.edu/nlp/newsblaster
  NewsTrawler – http://www.newstrawler.com
  Rocketinfo – http://reader.rocketinfo.com
  HeadlineSpot – http://www.headlinespot.com/
  Kiosken – http://www.esperanto.se/kiosk/engindex.html
  CRAYON – http://www.crayon.net
  Diarist.net – http://www.diarist.net
  Library Weblogs – http://www.libdex.com/weblogs.html
  Kmax – http://www.kmax.ws/bloglinks.htm
  Blogory (Findory) – http://www.findory.com/blogs
  Blog Search Engine – http://www.blogsearchengine.com
  EatonWeb – http://portal.eatonweb.com
  RDF Ticker – http://www.anse.de/rdfticker
  Blogdigger – http://www.blogdigger.com
  Stephen’s Web – http://www.downes.ca/cgi-bin/xml/edu_rss.cgi
• The Weblog Review – http://www.theweblogreview.com
  BlogTrack – http://www.blogtrack.com
  Bulkfeeds – http://bulkfeeds.net
  Klognews – http://myst-technology.com/mysmartchannels/public/blog/11525
  MyWireService – http://www.mywireservice.com
  AllHeadlineNews – http://www.allheadlinenews.com
  NewsMob – http://www.newsmob.com
  FeedBomb – http://www.feedbomb.com
  Jordo Media – http://jordomedia.com
  Blogtastic – http://blogtagstic.com
  The Blog Resource – http://www.theblogresource.com
  BlogScholar – http://www.blogscholar.com
  NewsNetPlus – http://www.newsnetplus.com
  Rojo – http://www.rojo.com
  SciencePort – http://scienceport.org
  mozDex – http://mozdex.sourceforge.net
  Yenra Headlines – http://www.yenra.com
  BlogPulse – http://www.blogpulse.com
  easyRSS – http://www.easyrss.com
  Blogdir – http://www.blogdir.com
  Search4RSS – http://www.search4rss.com
  Blurt It – http://www.blurtit.com
  Feed Directory – http://www.feed-directory.com
  StepNewz – http://www.stepnewz.com
  Swoogle – http://swoogle.umbc.edu
  Bligz – http://www.blizg.com
  Terrar RSS Search Engine – http://www.terrar.com
  RSSknip – http://www.rss-clipping.com
  NewsTrove – http://www.newstrove.com
  FyberSearch – http://www.fybersearch.com
  Yahoo News – http://dailynews.yahoo.com
  News Interceptor – http://www.newsinterceptor.com
  GetBlogs – http://www.getblogs.com
  Geek Philosopher – http://geekphilosopher.com
  LS Blogs – http://www.lsblogs.com

Tips to Increase Ranking and Website Traffic

It is worth cataloguing the basic principles to be enforced to increase website traffic and search engine rankings.

•    Create a site with valuable content, products or services.
•    Place primary and secondary keywords within the first 25 words in your page content and spread them evenly throughout the document.
•    Research and use the right keywords/phrases to attract your target customers.
•    Use your keywords in the right fields and references within your web page. Like Title, META tags, Headers, etc.
•    Keep your site design simple so that your customers can navigate easily between web pages, find what they want and buy products and services.
•    Submit your web pages i.e. every web page and not just the home page, to the most popular search engines and directory services. Hire someone to do so, if required. Be sure this is a manual submission. Do not engage an automated submission service.
•    Keep track of changes in search engine algorithms and processes and accordingly modify your web pages so your search engine ranking remains high. Use online tools and utilities to keep track of how your website is doing.
•    Monitor your competitors and the top ranked websites to see what they are doing right in the way of design, navigation, content, keywords, etc.
•    Use reports and logs from your web hosting company to see where your traffic is coming from. Analyze your visitor location and their incoming sources whether search engines or links from other sites and the keywords they used to find you.
•    Make your customer visit easy and give them plenty of ways to remember you in the form of newsletters, free reports, reduction coupons etc.
•    Demonstrate your industry and product or service expertise by writing and submitting articles for your website or for article banks so you are perceived as an expert in your field.
•    When selling products online, use simple payment and shipment methods to make your customer’s experience fast and easy.
•    When not sure, hire professionals. Though it may seem costly, but it is a lot less expensive than spending your money on a website which no one visits.
•    Don’t look at your website as a static brochure. Treat it as a dynamic, ever-changing sales tool and location, just like your real store to which your customers with the same seriousness.

ARZ WEB DEV

To increase website traffic, Submit your site to free web submitter, below are some free web submitter :

• http://www.submitexpress.com/- Free Submission to 40+ Search Engines
• http://freewebsubmission.com/ – Free submission to 20 Search Engine
• http://spyonad.com/   – Auto submit to many Indonesian classified ads 100% free
• http://www.allsitecafe.com/submitter/submit.html  – Submit to more 275 Search Engine
• http://dmoz.org – the biggest directory in the world
• http://www.growurl.com/index.php?ref=13456

Try to submit your site at this submit directory, and look your alexa rank and pagerank will increase..

A lot of web pages will find an SEO sitemap useful in improving their performance.  SEO stands for “Search Engine Optimization”, the process that aims to create or revise Internet sites so that it can be better found by search engines.  The objective of SEO campaigns is to have websites appear in the top listing or first results page of search engines.

Internet search engines, such as Google and A9, maintain a very large database of Web pages and available files.  To do this, they devise a program called a web crawler, or spider.  This software automatically and continuously surfs and hunts content in the Web.  Pages that the spider finds are retrieved and indexed according to text content, giving more weight to titles and paragraph headers.  Spiders never stop navigating the web from page to page, to index the relevant content of the Internet.  Besides looking at the text of titles and headers, some programs are able to identify default tags and keep a library of these page keywords or key phrases in the index.

When a user connects to the Internet types a query, which is automatically interpreted as keywords, the search engine scans the saved index and creates a list of web pages that is most appropriate to what the user is searching for.

SEO will use all the combined techniques of keyword analysis, smart code, good content literature, link popularity study and website organization to place the subject web page as high as possible in the list of search results in search engines.  Web pages displayed on the top of results pages are assumed to get the most attention, and therefore, opportunity for earnings for web businesses and pages with sponsor links.

Search engines usually return a list of results ranking pages according to the number of Internet sites linked to them.  Results can be classified as organic, or sponsored links.  Sponsored links are shown prominently because their creators or agents paid the search engine.  Sponsored links are the main source of income of search engines.  “Organic” search results are the lists of actual results from the engines index and are directly related to the keyword typed in the request.
One of the more effective techniques of SEO is the creation of a well-organized site map in a website.  Since the site’s main page and other content are directly linked to a site map, spiders can more easily move through the website, identify the key words of the content, and index these for a search engine.  This is where the SEO sitemap helps the website creator or administrator.

Site maps are usually pages filled with links.  These are shown as tables or lists, although lists are generally more effective.  Writing code for SEO sitemaps is very easy and simple to format and maintain.  These are ideally basic HTML pages with default tags, logical titles and keywords scattered in the Meta description.  Introduction areas can contain more of the keywords.  The site should have a main heading for every directory.

A simple list layout helps reduce unnecessary tags that might “hide” your keywords.  Some spiders give more weight to the following, than text in the normal body of the webpage:  heading text, content within link elements, text nearer the top of the page and the text written for a link.  Therefore, writing the keywords and links in these areas could somehow move up the web page’s ranking.  This goes for SEO sitemaps as well.

Web sites should be designed consistently, so navigation models should follow the flow of the site map.  Therefore, the first section in the site map should be the first link in the navigation bar.

In an SEO Sitemap, and most pages, the headings contain title attributes where more key phrases in the site map can be added. Keywords are generally well chosen and written in the body of a webpage.  However, in an SEO site map with little text, key words should be added as much as possible.  As much as possible, web links should follow web page titles, and must undergo SEO during coding.  Care must be exercised not to cram the page with keywords and links, or the page will be interpreted as blatant spamming and not receive any traffic at all.

There is no way to guarantee that a website will be shown in the topmost ranking of “organic” search results for an extended period of time.  However, smart and responsible SEO sitemap techniques can be used to place the website high up in the search position.  Regular monitoring and adjustment of the SEO Sitemap and search results would ensure that a website is kept near the top ranking and receiving lots of web user traffic.

It is recommended to use keywords in page titles itself. This title tag is different from a Meta tag, but it’s worth considering it in relation to them. Whatever text one places in the title tag (between the <title> and </title> portions) will appear in the title bar of browsers when they view the web page. Some browsers also append whatever you put in the title tag by adding their own name, as for example Microsoft’s Internet Explorer or OPERA.

The actual text you use in the title tag is one of the most important factors in how a search engine may decide to rank your web page. In addition, all major web crawlers will use the text of your title tag as the text they use for the title of your page in your listings.

If you have designed your website as a series of websites or linked pages and not just a single Home Page, you must bear in mind that each page of your website must be search engine optimized. The title of each page i.e. the keywords you use on that page and the phrases you use in the content will draw traffic to your site.

The unique combination of these words and phrases and content will draw customers using different search engine terms and techniques, so be sure you capture all the keywords and phrases you need for each product, service or information page.

The most common mistake made by small business owners when they first design their website is to place their business name or firm name in every title of every page. Actually most of your prospective customers do not bother to know the name of your firm until after they have looked at your site and decided it is worth book marking.

So, while you want your business name in the title of the home page, it is probably a waste of valuable keywords and space to put it in the title line of every page on your site. Why not consider putting keywords in the title so that your page will display closer to the top of the search engine listing.

Dedicating first three positions for keywords in title avoiding the stop words like ‘and’, ‘at’ and the like is crucial in search engine optimization.

Your website is where your business resides

it’s like the headquarter of an offline company. Hence, it is important to practise good design principles to make sure your site reaches out to the maximum number of visitors and sells to as many people as possible.

Make sure you have clear directions on the navigation of your website. The navigation menu should be uncluttered and concise so that visitors know how to navigate around your website without confusion.

Reduce the number of images on your website. They make your site load very slowly and more often than not they are very unnecessary. If you think any image is essential on your site, make sure you optimize them using image editing programs so that they have a minimum file size.

Keep your text paragraphs at a reasonable length. If a paragraph is too long, you should split it into seperate paragraphs so that the text blocks will not be too big. This is important because a block of text that is too large will deter visitors from reading your content.

Make sure your website complies to web standards at www.w3.org and make sure they are cross-browser compatible. If your website looks great in Internet Explorer but breaks horribly in Firefox and Opera, you will lose out on a lot of prospective visitors.

Avoid using scripting languages on your site unless it is absolutely necessary. Use scripting languages to handle or manipulate data, not to create visual effects on your website. Heavy scripts will slow down the loading time of your site and even crash some browsers. Also, scripts are not supported across all browsers, so some visitors might miss important information because of that.

Use CSS to style your page content because they save alot of work by styling all elements on your website in one go.

When it comes to your website, extra attention should be paid to every minute detail to make sure it performs optimally to serve its purpose. Here are seven important rules of thumb to observe to make sure your website performs well.

1) Do not use splash pages

Splash pages are the first pages you see when you arrive at a website. They normally have a very beautiful image with words like “welcome” or “click here to enter”. In fact, they are just that — pretty vases with no real purpose. Do not let your visitors have a reason to click on the “back” button! Give them the value of your site up front without the splash page.

2) Do not use excessive banner advertisements

Even the least net savvy people have trained themselves to ignore banner advertisements so you will be wasting valuable website real estate. Instead, provide more valueable content and weave relevant affiliate links into your content, and let your visitors feel that they want to buy instead of being pushed to buy.

3) Have a simple and clear navigation

You have to provide a simple and very straightforward navigation menu so that even a young child will know how to use it. Stay away from complicated Flash based menus or multi-tiered dropdown menus. If your visitors don’t know how to navigate, they will leave your site.

4) Have a clear indication of where the user is

When visitors are deeply engrossed in browsing your site, you will want to make sure they know which part of the site they are in at that moment. That way, they will be able to browse relevant information or navigate to any section of the site easily. Don’t confuse your visitors because confusion means “abandon ship”!

5) Avoid using audio on your site

If your visitor is going to stay a long time at your site, reading your content, you will want to make sure they’re not annoyed by some audio looping on and on on your website. If you insist on adding audio, make sure they have some control over it — volume or muting controls would work fine.